Semester 3

Media Management
Newspaper Industry
Newspaper Economics, Circulation, Advertising
Organizational pattern of a daily Newspaper: Editorial, Marketing, Circulation, Printing
Major professional organizations and bodies
Challenges before Newspaper industry
Coping with the challenges and growing demands
Public Relations: tools and techniques

Audio Visual Communication
General Principals of writing for Radio and TV
Presenting Programmes for radio and TV: News,
Current affairs, Entertainment
Basics of News reading and Anchoring
Types of shooting cameras, lens
Camera angle and basic shots
Planning, Writing and Editing AV scripts

Practical Submissions
Based on the papers studied in all the semesters and the field learning.

Internship - Six Months in a Media House